Carousel: The New Rules book launch celebration

Overview

A 14-slide Instagram carousel posted by Margarita Nazarenko (@margarita.nazarenko) documenting the launch party for her book The New Rules, held at Merivale's Good Luck Restaurant Lounge in Sydney.

"Last night we celebrated The New Rules — my book and a love letter to every woman ready to stop playing small." (raw/ig-carousel-last-night-we-celebrated-the-new-dkq2vxfusnh, caption)

"Held at the stunning Merivale Good Luck Restaurant, surrounded by the most thoughtful media and friends… it still doesn't feel real." (raw/ig-carousel-last-night-we-celebrated-the-new-dkq2vxfusnh, caption)

Book description

The book cover identifies Nazarenko as a "TikTok Sensation" and frames the book as "The ultimate guide to being her. Confidence. Dating. Relationships." (raw/ig-carousel-last-night-we-celebrated-the-new-dkq2vxfusnh, slide 1)

A later slide's cover variant additionally credits her as "HOST OF THE HIT PODCAST BEING HER" (raw/ig-carousel-last-night-we-celebrated-the-new-dkq2vxfusnh, slide 11).

Core message

The caption states the book's thesis directly: "when you decide to back yourself, everything changes. And that's what this book is about." (raw/ig-carousel-last-night-we-celebrated-the-new-dkq2vxfusnh, caption)

Claim [synthesis]: The event and book positioning tie Nazarenko's public persona (TikTok content, the Being Her podcast) to a broader personal-development brand centered on female confidence and dating advice, generalizing from the repeated cover copy and caption framing across the carousel. (raw/ig-carousel-last-night-we-celebrated-the-new-dkq2vxfusnh, slides 1, 11, 13; caption)

Attendees

Place cards visible across slides name guests including Jana Hocking, Millie Ford, Nadi Salame, Bianca Reinese, and Ellen Kourtis (raw/ig-carousel-last-night-we-celebrated-the-new-dkq2vxfusnh, slides 2, 8, 12, 14). The caption thanks "the women (and men) who came, who supported, who asked real questions and shared big dreams." (raw/ig-carousel-last-night-we-celebrated-the-new-dkq2vxfusnh, caption)

Visual content

Non-text slides show attendees embracing at the restaurant entrance and a long dinner table setting for the event (raw/ig-carousel-last-night-we-celebrated-the-new-dkq2vxfusnh, slides 4, 5, 9), alongside repeated shots of stacked copies of the book (raw/ig-carousel-last-night-we-celebrated-the-new-dkq2vxfusnh, slides 3, 6, 7, 10).

Related

Citations

page metadata
type: summary
title: 'Carousel: The New Rules book launch celebration'
description: Instagram carousel from Margarita Nazarenko documenting the launch party
  for her dating/confidence book The New Rules.
tags:
- dating
- confidence
- self-help
- book-launch
- social-media
created: 2026-07-23
updated: 2026-07-23
timestamp: '2026-07-23T00:00:00Z'
sources:
- raw/ig-carousel-last-night-we-celebrated-the-new-dkq2vxfusnh
resource: https://www.instagram.com/p/DKQ2vxfusnh/
confidence: high
origin: ingest